Investors Put Cybersecurity Top of the Business Threat List

Cyber attacks are the now the biggest threat to business in the eyes of investors, mirroring growing global concern from business leaders, according to a new study by PwC.

In the PwC Global Investor Survey 2018 the views of investors and analysts are compared with those of business leaders. The study found that 41% of investors and analysts are now extremely concerned about cyber threats, seeing it as the largest threat to business, rising to first from fifth place in 2017. A similar amount (40%) of business leaders see it as a top three threat, but business leaders rank over-regulation and terrorism higher in the global study.

To improve trust with consumers, investors believe businesses should prioritize investment in cyber security protection (64% investors; 47% CEOs).

Investors rank geopolitical uncertainty (39% extremely concerned), speed of technological change (37%), populism (33%) and protectionism (32%) in the top five threats to growth.

Hilary Eastman, head of global investor engagement at PwC, said: “The top concerns of investors and CEOs emphasise the different internal and external perspectives on, and day to day experiences of, businesses. While on-the-ground challenges such as finding the right skills are high on business leaders’ agendas, investors are preoccupied with the impact that wider societal trends, such as geopolitical uncertainty, populism and protectionism, have on businesses generally.”

Overall, PwC finds that both investors and CEOs are more confident about the global growth outlook than they were last year. 54% of investors (+9%) believe global economic growth will improve and 57% of CEOs (+19%) […] Read more »

 

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