Resilience as a Competitive Advantage:
Building Always-On Applications with CockroachDB
August 21, 2025 | 3 to 4:30 PM ET
You’re invited to an exclusive virtual experience hosted by Cockroach Labs and Apex Assembly, where we’ll explore how leading organizations are turning database architecture into a strategic asset. Join us for a candid and in-depth discussion with senior technology leaders and distributed systems experts as we examine why building for resilience, continuous availability, and global scale is essential in today’s digital-first world.
We’ll go beyond the technical mechanics and focus on why resilience matters so much. It’s not just about preventing outages—it’s about enabling agility, customer trust, and long-term business continuity. In a landscape where customer expectations for performance and reliability are higher than ever, the foundation of your application matters. Downtime, planned or unplanned, is no longer acceptable.
Top-performing organizations are investing in cloud-native, distributed SQL databases like CockroachDB to eliminate outages, ensure data consistency across regions, and deliver real-time responsiveness to users at any scale.
At this interactive event, you’ll learn how CockroachDB enables modern engineering teams to:
- Build for zero downtime by default, even in the face of failures, outages, or cloud-region disruptions
- Architect applications that are globally scalable, data compliant, and latency-optimized
- Shift from reactive operations to self-healing, fault-tolerant systems
- Turn infrastructure resilience into a competitive edge that drives customer loyalty and business growth
Key Discussion Points:
- The business case for resilience engineering in modern architectures
- How multi-region and multi-active deployments improve compliance and user experience
- Making your database a cornerstone of a self-healing application stack
- Engineering for zero RPO / RTO to meet the most demanding SLAs
Don’t miss this opportunity to reimagine what your architecture can achieve when designed to be always-on.
Current Speakers
Shannon Dew
Principal Sales Engineer
Cockroach Labs
Priya Narayan
Managing Director of Technology
Southwest Airlines
Stuart Nelson
Client Services Director
LeanCovert
MODERATOR
Chip Lay
Head of Product
Fullstory
Jim Warner
Global Field CTO
Snowflake
Tim Riddle
Product Director – Data & Analytics
Premier Inc.
Cockroach Labs is the creator of CockroachDB, the cloud-native, distributed SQL database designed to enable global businesses to build and operate world-changing applications. CockroachDB is trusted to run mission-critical workloads for some of the world’s largest enterprises, including Bose, Comcast, Hard Rock Digital, Fortune 50 financial institutions, as well as category leaders in retail and media.
Speaker:
Michael Booth, Senior Director of Sales, TigerGraph
Read Bio »
Michael Booth is a Senior Director of Sales for TigerGraph with more than 25 years of experience working with Analytics and Business Intelligence capabilities supporting Financial Services Organizations.
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Agenda
3:00pm-3:10pm (EST)
Opening Remarks & Executive Introductions
3:10pm-3:30pm (EST)
Host Introduction
3:30pm-4:00pm (EST)
Virtual Panel Hosted by CockroachDB
4:00pm-4:30pm (EST)
Executive Discussion
Title Representation
Industry Breakdown
Org. Size by Revenue
Got questions? We’ve got answers!
Why should I attend?
Your time is valuable and we make sure to make the most of it! We take the time to figure out your challenges and customize your experience to meet your needs. Our agendas are tailored to your feedback and we pride ourselves in covering the most cutting-edge content delivered by renowned industry experts. Look forward to building enduring partnerships and together we’ll go straight to the top.
What if I have dietary restrictions?
What if I want to speak at an assembly?
Apex is always looking for speakers that can contribute their valuable insight. If you would like to speak, please contact your Apex POC or fill out the Speaker Registration Form on the Assemblies page. Please keep in mind that we receive many inquiries for speaking and sessions are available on a first come first served basis. But no need to worry, we have plenty of opportunities available at future assemblies.
I plan on being in attendance, but what if something comes up and I have to cancel?
We understand that something may come up on your calendar! Before canceling with us, please know that we will have a separate room for attendees to step out for work-related activities (meetings, emails, conference calls, etc.). If you must cancel, we just ask that you let us know at least 48 hours in advance so that we can open up the waitlist for another member.
ROLE DESCRIPTION
We are looking for a Membership Manager to join the company and take on one of the most opportunistic roles the industry has to offer. This is a role that allows for you to create and develop relationships with leading solution providers in the enterprise technology space. Through extensive research and conversation you will learn the goals and priorities of IT & IT Security Executives and collaborate with companies that have the solutions they are looking for. This role requires professionalism, drive, desire to learn, enthusiasm, energy and positivity.
Role Requirements:
Role Responsibilities:
Apex offers our team:
Entry level salary with competitive Commission & Bonus opportunities
Apex offers the ability to make a strong impact on our products and growing portfolio.
Three months of hands on training and commitment to teach you the industry and develop invaluable sales and relationship skills.
Opportunity to grow into leadership role and build a team
Extra vacation day for your birthday when it falls on a weekday
All major American holidays off
10 paid vacation days after training period
5 paid sick days
Apply Now >>