CDO National Virtual Fireside Chat

March 9, 2022

Putting Customer Data at the Forefront of your E-commerce Strategy

In today’s environment of shifting shopper behaviors, leading retailers are implementing ways to attract and retain customers with easier in-store pickup, better online shopping experiences, and faster delivery options.

Today’s era of multi-channel shopping will continue to grow, and a key component of this digital transformation is clean and accurate customer data. To help companies on their journey, Mark DiGregorio, the former VP of Enterprise Digital Platforms at Staples will share his experience leveraging clean, mastered customer data to develop winning e-commerce strategies during his career.

Attendees can expect to learn:

  • Best approaches for aligning data and e-commerce business strategies
  • The key role mastered data plays in a winning e-commerce strategy
  • How data mastering helps companies better integrate and clean their business-to-consumer
    customer data
  • The role machine learning plays in the customer data cycle

Tamr is the leading data mastering company that accelerates data-driven business outcomes for large organizations. Tamr’s unique approach of using human-guided machine learning algorithms to accelerate data mastering projects lets the world’s largest organizations enhance data operations, activate latent data, and increase the velocity of business outcomes through data-driven insights.

Speakers Include...

Speaker: Clint Richardson, Director of DataOps, Tamr

Read Bio »


Clint Richardson is the Director of DataOps, responsible for leading data engineering, machine learning, and implementation efforts in North America. Prior to this, Clint earned his PhD in Physics at Boston University where he was named as an Outstanding Teaching Fellow. During his time at B.U., he was awarded the CMS Fundamental Physics Scholarship, a program that selects an outstanding young CMS researcher each year.

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Speaker: Mark DiGregorio, Former VP of Enterprise Digital Platforms, Staples

Read Bio »


Mark DiGregorio is the former VP of Enterprise Digital Platforms at Staples. With 18+ years of experience, he has developed a reputation of a high-performing leader by applying organizational and interpersonal skills in the Financial, Retail services, and Delivery industries. Experienced in Leadership of eCommerce and platform development, system architecture, business process modeling, and innovation.

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Invited Members Include...

Agenda

3:00pm-3:10pm (EST)

Opening Remarks & Executive Introductions

3:10pm-3:20pm (EST)

Host Introduction

3:20pm-4:00pm (EST)

Fireside Chat

4:00pm-4:30pm (EST)

Executive Discussion

Title Representation

Industry Breakdown

Org. Size by Revenue

Got questions? We’ve got answers!

Why should I attend?

Your time is valuable and we make sure to make the most of it! We take the time to figure out your challenges and customize your experience to meet your needs. Our agendas are tailored to your feedback and we pride ourselves in covering the most cutting-edge content delivered by renowned industry experts. Look forward to building enduring partnerships and together we’ll go straight to the top.

Where is the event taking place?

The event is by invitation-only. The location will be released to all attendees once your registration has been confirmed. 

What is the dress code?

We recommend business attire. Most attendees wear suits or comparable attire. Ties are optional.

Can I bring a colleague with me?

Yes! We always urge our members to refer their colleagues! We love adding new members to the community, especially if they come highly recommended by a current member. Either have them reach out to your Apex POC or have them fill out the Member Registration Form.

What if I have dietary restrictions?

No problem! Please let your Apex POC know as soon as possible in order for us to work with the venue on providing alternate options for you at the event.

What if I want to speak at an assembly?

Apex is always looking for speakers that can contribute their valuable insight. If you would like to speak, please contact your Apex POC or fill out the Speaker Registration Form on the Assemblies page. Please keep in mind that we receive many inquiries for speaking and sessions are available on a first come first served basis. But no need to worry, we have plenty of opportunities available at future assemblies.

I plan on being in attendance, but what if something comes up and I have to cancel?

We understand that something may come up on your calendar! Before canceling with us, please know that we will have a separate room for attendees to step out for work-related activities (meetings, emails, conference calls, etc.). If you must cancel, we just ask that you let us know at least 48 hours in advance so that we can open up the waitlist for another member.

UPCOMING ASSEMBLIES

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